

Hordes of products are buried under this blind jumbling of letters and numbers, doomed to exist in the darkest corners of the internet, only to be unearthed by the Googling of the inebriated. It’s actually the name of a Cherry wireless keyboard, though it sounds like a Xhosan hiccup, is impossible to recall, and does an otherwise outstanding product a massive disservice. Big shout out to the team at Hasbro for helping name this one. A product that sounds like it was named after the shake of a Boggle box. The end result is something like the KW X ULP. You’re then left trying to get people interested in a product whose name looks like a barcode from ancient Rome


It’s either that or they’re actually having really good ideas, but the person transcribing these meetings is doing so on a circa- 2016 MacBook Pro butterfly keyboard - having not been able to successfully type a complete word for the last seven years they’ve likely completely forgotten what one is. Model number ≠ product nameĬertain manufacturers seem to be embroiled in a never-ending competition over whose product can score highest when played out on a Scrabble board. (Image credit: Laptop Mag / Rael Hornby) 1.
